Zepto, India’s fastest growing quick commerce platform launches Their First advertisement on television platform, unveiling their super saver campaign.
The campaign features Akshay Kumar with his iconic comedy flair with zepto’s ultimate tagline, “prices itne low, ek baar dekh to lo!”. The campaign highlights unbeatable and irresistible low prices curated by Their sellers to ensure a budget-friendly monthly shopping online, making it a top choice for savvy and perceptive Indians. Strategically enough Their Multilingual campaign features Jr. NTR in the southern version ensuring that super saver, cost-effective plans resonate with every person across India.
Zepto has always been a game-changer. Their innovative approach to fast delivery completely transformed the online shopping experience, eliminating the long wait times for products and merchandise. With their latest ad campaign, they’re taking it a step further by turning traditional monthly shopping into a quick, budget-friendly online experience with their super saver campaign. customers now can purchase Their monthly groceries and household products at significantly lower price, making online shopping more cost and time effective.
The northern Hindi version features Akshay Kumar. With his iconic comedy style drawn from ‘Hera-pheri, welcome and singh is King’– his ultimate comedy movies,his vibrant energy and signature humor brings a natural charm that resonates with people all across India. whereas Jr. NTR escorts the southern version with his exceptional charm and charisma, captivating his massive fan base in south India and expanding zepto’s reach.
Commenting on their New campaign,Chandan Mendiratta, Chief Brand and Culture Officer at Zepto, stated, “Our SuperSaver campaign embodies the thrill of swift and intelligent shopping. The dynamic duo of Akshay Kumar’s energetic vibe and Jr. NTR’s captivating charm perfectly encapsulates Zepto’s spirit, merging the excitement of rapid shopping with significant savings. We extend our gratitude to our sellers for making SuperSaver possible and showcasing unbeatable prices on our platform. In a Zepto first, this campaign will debut across multiple channels, including TV, YouTube, Meta, Out-of-Home (OOH), and in-app integrations.”
The ad has been crafted, conceptualized and delivered by zepto and produced by Third floor films.
Set to broadcast on TV, YouTube, Meta And out-of-home and was also featured during ICC men championship final.
By leveraging the massive reach and impact, zepto Aims to amplify the company’s presence while connecting with a broader audience.Zepto is eager to revolutionize the online shopping landscape, offering the customer an unbeatable combination of savings, convenience and quality.
